It's remarkable how far we've come in only a little more than a decade. Since its launch in 2009 by the pseudonymous creator Satoshi Nakamoto, bitcoin, the world's first and largest cryptocurrency by market capitalization and dominance, has seen astonishing rises in value. Taking a look back at when the digital asset saw its first significant price increase, going from trading at a few fractions of a cent to 0.08 cents and then to $1, no one could have predicted with absolute certainty that we would one day live in a world where the asset would have gained over 6 million percent. Well, it happened in only 12 years.
This astronomical growth gave birth to a whole new industry that has altered our perception of the financial world. It has also, just as expected, piqued the interest of millions of users worldwide. From nation-states to individuals, both private and publicly-owned companies and global financial institutions, these entities are either already invested and therefore now beneficiaries of this new monetary revolution, they are still on the sidelines thinking about how best to get involved, or just outrightly against the idea of this disruptive innovation, playing a blind eye to what it stands for, or just sadly oblivious of it.
2020 was an inflection point for the entire global financial market. The pandemic, as well as efforts by different countries to contain it, resulted in an unprecedented collapse of the global economy. In an attempt to salvage the situation, central banks lept into action, printing so much money that it further skewed the already unbalanced supply and demand relationship. That action laid bare what was already known, the fact that the monetary policies of most developed nations, and by extension the less developed ones, are tethered to a flawed system. After the markets crashed, it became clear that adverse measures had to be adopted if the world isn’t to end up in yet another recession. These measures had to be adopted at all levels, from the individual to the national, as well as at the corporate and institutional levels.
The cryptocurrency market wasn’t spared during the crash, of course. Devastating declines were experienced across the board. Bitcoin itself lost over 50% of its value in March 2021. But as a result of its intrinsically scarce nature, its recovery was unlike anything seen in modern times within the financial world. Over the space of eight months, Bitcoin was able to crawl and claw its way back up, breaking its previous all-time high of $20,000 reached at the peak of its 2017 bull run. And since then the price of the digital asset has been on an absolute tear, bulldozing its way through psychological levels of resistance, printing new all-time highs and defying all the fear, uncertainty and doubt thrown its way.
As expected, this parabolic rise in the value of the asset didn't happen under the radar. Right before its steady climb, rumors and whispers of institutional interest in bitcoin began flooding the space, a lot of which was later confirmed by the institutions themselves. One such institution was MicroStrategy.
The Corporations Jump In
New York City skyline view. Image by Manuel Romero from Pixabay
In August 2020, MicroStrategy — the largest independent, Nasdaq-listed, publicly-traded cloud-based business intelligence provider — announced the purchase of 21,454 bitcoin for a total purchase price of $250 million, including fees and expenses. The company deliberated for months before deciding on a capital allocation approach. CEO Michael J. Saylor, went ahead to state that some macro factors — along with the public health crisis caused by the pandemic — forced governments around the world to adopt financial stimulus measures like quantitative easing to mitigate the crisis. Despite their best intentions, these measures may well depreciate the long-term real value of fiat currencies and many other various asset classes, along with many of those traditionally held by corporate treasury operations.
The company's bitcoin acquisitions didn't stop at 21,454 bitcoin. Overall, MicroStrategy is said to hold a total of 114,042 bitcoin worth $6,966,574,887 based on the current price of the asset at the time of writing. Their total acquisition was purchased for $3.16 billion at an average price of $27,713 per bitcoin.
Following the announcement of MicroStrategy's acquisitions, news broke that Ruffer, a UK-based wealth management firm, had followed suit. The financial firm invested 2.5 percent of its $27 billion portfolio into bitcoin in November 2020. But unlike MicroStrategy who still holds bitcoin to date, purchasing a few thousands more now and again, Ruffer’s game plan was different. They opted to take out their initial investment of $650 million in profit, and subsequently, when the price of bitcoin began showing signs of weakness just before the May 2020 crash, they sold their entire position, turning a $650 million investment into $1.1 billion in the process.
If that isn’t evidence of the market's potential, it'd be difficult then to think of anything else that could be. The wealth management firm wasn't the only non-crypto or blockchain-native company to demonstrate this. The Tesla case, despite having a different twist, still pushed that narrative. The American electric vehicle and renewable energy company revealed in February that it had purchased 42,902 bitcoin worth $1.5 billion. They also announced that "according to relevant regulations and initially on a limited basis," they have begun making arrangements to accept bitcoin payments in return for their products. This news, as predicted, had a tremendous impact on the price of the digital asset, driving investors into a buying frenzy that drove the price up by more than 20% in just a few days that followed.
As the months ticked by and the price of bitcoin verged into the unsteady waters that marred the second quarter of 2021, the air was saturated with fear, uncertainty and doubt. Different countries had begun yet again putting up measures to stifle the growth of the bitcoin and the entire cryptocurrency market, pushing out exaggerated data and false narratives about the Bitcoin network’s energy consumption, claiming that Bitcoin miningis not good for the environment. In the midst of all that, it was reported that Tesla had sold its bitcoin position and would no longer accept the asset as payment for their products. However, Tesla CEO Elon Musk, tweeted in response to the heat he had been receiving from the cryptocurrency community, saying that “Tesla only sold ~10% of holdings to confirm BTC could be liquidated easily without moving the market. When there’s confirmation of reasonable (~50%) clean energy usage by miners with a positive future trend, Tesla will resume allowing bitcoin transactions.”
To date, the company still holds 42,000 bitcoin and is said to have no plans of selling.
The Change Of An Institutional Viewpoint
It is interesting to think about how things have changed though. A few years ago, a number of these corporations and institutions that are now hovering around bitcoin and some of the major altcoins, had a completely different opinion.
In 2017, analysts at Morgan Stanley, the American multinational investment bank, stated that “Bitcoin’s real value could be zero.” Fast-forward to 2021, Morgan Stanley became “the first big U.S. bank to offer its wealthy clients access to bitcoin funds.”
Also in 2017, Jamie Dimon, a long time to-date opponent of bitcoin and CEO of JPMorgan Chase & Co., another investment bank, was quoted as saying, “Bitcoin is a fraud that will blow up;” furthermore that, “cryptocurrency is only fit for use by drug dealers, murderers and people living in North Korea.” Fast forward yet again to 2021, two of the investment bank’s strategists Amy Ho and Joyce Chang wrote; “In a multi-asset portfolio, investors can likely add up to 1% of their allocation to cryptocurrencies in order to achieve any efficiency gain in the overall risk-adjusted returns of the portfolio.” Jamie Dimon himself, still unchanged in his view, recently stated that he still sees bitcoin as “worthless,” but “our clients are adults. They disagree. If they want to have access to buy or sell bitcoin, we can’t custody it — but we can give them legitimate, as clean as possible access.”
Goldman Sachs, yet another multinational investment bank, reopened their cryptocurrency trading desk, a little over a year after they listed five reasons “why bitcoin is 'not an asset class', nor 'a suitable investment.’”
PayPal and Visa, the payment processing behemoths who have also in the past expressed their stances against bitcoin, calling it “ridiculous as a store of value” and “unacceptable as a payment system,” now both have completely different stands. PayPal now allows users to buy and sell bitcoin as well as a few other cryptocurrencies on their platform, while Visa is working on enabling bitcoin purchasing on theirs. A complete 180-degree turn from where they both were years ago. An interesting turn of events by all standards, no?
There are currently a few arguments floating around on this topic: Some schools of thought will argue that without the corporations and institutions, the entire bitcoin and cryptocurrency network won’t reach its full potential, and that mainstream adoption is vital for its continued growth, seeing as the corporations have the ability inject so much capital into the networks.
Data has it that the Global Asset Management industry holds $103 trillion as AUM (assets under management). Retail portfolios, representing 41% of global assets at $42 trillion and institutional investments amounting to $61 trillion, or 59%.
From the data gathered, if the global institutions were to adopt the 1% portfolio allocation model to bitcoin as suggested by JPMorgan Chase & Co., this would mean an additional $1.03 trillion would flow into bitcoin, which already has a $1.15 trillion market capitalization. That would probably see the price of the digital asset shoot towards the $120,000 range. So is there a valid point in that argument?
Another argument is that these corporations and institutions are only getting into bitcoin and other cryptocurrencies — not because they support the growth of the networks nor have beliefs in the blockchain technology, decentralization and its impact on the future — but that they are all capitalists who will sell as soon as they make a profit, much like Ruffer did. If we are being completely honest, who isn't in it for the profit? Though most of the participants in the cryptocurrency space can boldly say that they are in it for a whole lot more. However, there's no doubt that wealth creation and preservation remains an underlying incentive. The increase in institutional interest and involvement within the space will inherently bring some form of stability reducing the wild price volatility that the digital asset market has been known for. The market will certainly have a whole lot more liquidity. It all makes for a bit of a conundrum because the lack of liquidity in the market is one of the reasons why institutions aren’t jumping in mass just yet.
“The crypto asset class is relatively still too small, illiquid and lacking depth to absorb large pension funds like institutional investments that would otherwise move the markets,” - Amber Ghaddar, cofounder of decentralized capital marketplace AllianceBlock.
The third argument is that for the institutions to be committed fully to allocating portions of their portfolio into bitcoin or other digital assets, regulatory clarity has to be achieved within the space. Institutions operate within certain regulatory frameworks, that’s a known fact. Bitcoin and other cryptocurrencies are largely unregulated. The philosophy behind the creation of bitcoin in the first place has decentralization at its core, which makes it a bit of a nightmare for regulators.
My Thoughts
It is as clear as a bright, sunny day that regulators worldwide have bitcoin and the entire cryptocurrency market in their crosshairs. Why has it now become a thing after over a decade of being in existence? Is it because the entire space has now garnered so much popularity that it can no longer be ignored? Or is it because the regulators are only just starting to figure out how to peek through the multiple complex layers of this otherwise nascent financial innovation? Of these two scenarios, the first can certainly be considered valid to some extent. But the second scenario, if the regulators only just started scrambling to try and regulate the space because they think they have figured it out, then it probably means they haven’t.
Bitcoin was designed to self-regulate and preserve. Embedded within the codes of the protocol are set rules and mechanisms put in place to enforce any and all needed regulations, from supply schedules to security. Its adherence to these rules is pertinent to the network's existence, buttressing the earlier mentioned self-regulatory and preservative point. There is a reason why it is considered a “trustless” payment network after alI, no?
Now the argument that institutional adoption is required for bitcoin to attain its status as the hardest, most sound form of money, as well as a store of value is false, to say the least. The Bitcoin network was meticulously designed to be self-sustaining and its native currency transacted peer-to-peer by individuals who freely opted into its usage. As the number of users grows, so will its security, and as a result its value. With all that said, for lack of a better way to put these next few words, it’s a “if you can’t beat them, join them, or just leave them alone” thing.
This is a guest post by Emeka Ugbah. Opinions expressed are entirely their own and do not necessarily reflect those of BTC Inc or Bitcoin Magazine.
The New Mexico Department of Health, in a statement, said that a man in Lincoln County “succumbed to the plague.” The man, who was not identified, was hospitalized before his death, officials said.
They further noted that it is the first human case of plague in New Mexico since 2021 and also the first death since 2020, according to the statement. No other details were provided, including how the disease spread to the man.
The agency is now doing outreach in Lincoln County, while “an environmental assessment will also be conducted in the community to look for ongoing risk,” the statement continued.
“This tragic incident serves as a clear reminder of the threat posed by this ancient disease and emphasizes the need for heightened community awareness and proactive measures to prevent its spread,” the agency said.
A bacterial disease that spreads via rodents, it is generally spread to people through the bites of infected fleas. The plague, known as the black death or the bubonic plague, can spread by contact with infected animals such as rodents, pets, or wildlife.
The New Mexico Health Department statement said that pets such as dogs and cats that roam and hunt can bring infected fleas back into homes and put residents at risk.
Officials warned people in the area to “avoid sick or dead rodents and rabbits, and their nests and burrows” and to “prevent pets from roaming and hunting.”
“Talk to your veterinarian about using an appropriate flea control product on your pets as not all products are safe for cats, dogs or your children” and “have sick pets examined promptly by a veterinarian,” it added.
“See your doctor about any unexplained illness involving a sudden and severe fever, the statement continued, adding that locals should clean areas around their home that could house rodents like wood piles, junk piles, old vehicles, and brush piles.
The plague, which is spread by the bacteria Yersinia pestis, famously caused the deaths of an estimated hundreds of millions of Europeans in the 14th and 15th centuries following the Mongol invasions. In that pandemic, the bacteria spread via fleas on black rats, which historians say was not known by the people at the time.
Other outbreaks of the plague, such as the Plague of Justinian in the 6th century, are also believed to have killed about one-fifth of the population of the Byzantine Empire, according to historical records and accounts. In 2013, researchers said the Justinian plague was also caused by the Yersinia pestis bacteria.
But in the United States, it is considered a rare disease and usually occurs only in several countries worldwide. Generally, according to the Mayo Clinic, the bacteria affects only a few people in U.S. rural areas in Western states.
Recent cases have occurred mainly in Africa, Asia, and Latin America. Countries with frequent plague cases include Madagascar, the Democratic Republic of Congo, and Peru, the clinic says. There were multiple cases of plague reported in Inner Mongolia, China, in recent years, too.
Symptoms
Symptoms of a bubonic plague infection include headache, chills, fever, and weakness. Health officials say it can usually cause a painful swelling of lymph nodes in the groin, armpit, or neck areas. The swelling usually occurs within about two to eight days.
The disease can generally be treated with antibiotics, but it is usually deadly when not treated, the Mayo Clinic website says.
“Plague is considered a potential bioweapon. The U.S. government has plans and treatments in place if the disease is used as a weapon,” the website also says.
According to data from the U.S. Centers for Disease Control and Prevention, the last time that plague deaths were reported in the United States was in 2020 when two people died.
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Real estate is a vibrant, dynamic and competitive industry. From the thrill of a sale to the pursuit of new leads, it keeps you on your toes. That said, it can also be incredibly isolating, and it can be hard to stay motivated. As a way to deal with this, many agents and brokers seek out professional mentorship as a means to gain insight and level up their performance. Across the country, the best real estate coaches serve as valuable mentors who can help agents and brokers achieve the success they deserve.
“It’s really hard for independent business owners to get unbiased advice from themselves,” says Kyle Scott, President of SERHANT. Ventures. “So they need unbiased experts to work with that will help them grow their business — someone who has been there, who has done it, and who is able to see their business from both the 35,000-foot view and down in the weeds.”
A quick internet search will prove that real estate coaching programs are plentiful. Whether you’re looking to expand your team or client network or figure out how to delegate work so you can focus on the tasks you do best, a real estate coaching program could be a valuable launchpad. But when it comes to choosing the right one for your unique needs, there’s a lot to consider. Here, we highlight some of the best real estate coaches in the industry and their programs.
An unbiased view is worth millions. Often, we turn to our closest friends and family for guidance. Unfortunately, they’re usually not familiar with the ins and outs of the real estate industry and can’t provide you with the relevant feedback you need. As a result, many independent contractors rely on themselves, which generally doesn’t work either.
You can’t advise yourself, you’re too close to it. A coach works best for someone who is actually looking to grow their business, someone who is looking to put in the time and the energy to make a difference in achieving more income this year.
Hire a coach if you want to start taking your business to the next level for any reason — you want to make more money, have more freedom with your time, or stop riding the ins and outs of the commission cycle.President of SERHANT. Ventures
1. Sell It Like Serhant
Key Facts
Grown throughout the pandemic, the Sell It Like Serhant program has been carefully adapted to the current market. It follows a weekly and bi-weekly platform featuring one-on-one virtual coaching from Serhant’s proprietary video platform. After a half-hour or hour-long group meeting every week or every other week, participants follow actionable steps to help them grow their business. Thus far, more than 22,000 enrollees in 128 countries have been through the Sell It Like Serhant program.
What We Love
Serhant offers daily office hours so participants can pop into virtual sessions to ask questions or get expert advice between their regularly scheduled sessions. A community platform also allows participants to pass referrals to each other. Thus far, it seems to have worked: To date, participating agents have closed over $250 million of referral deals.
Pricing
There are different membership tiers, depending on the level of guidance you need. The introductory Real Estate Core Course starts at $497. Prices are higher for a more specific course or one with 1:1 coaching.
Who’s it Best For?
If you’re looking to build a memorable personal brand, SERHANT. is the way to go. “The number one differentiator about our program is we understand that as a real estate agent, you have one job: to generate leads,” says SERHANT. Ventures President Kyle Scott. “Our number one focus is helping you build a clear, compelling, memorable personal brand and put your lead generation on autopilot. So that way, you can do what you do best, which is build relationships and close deals.”
Visit Sell It Like Serhant
2. Tom Ferry International
Key Facts
For good reason, Ferry International refers to itself as the real estate industry’s leading coaching and training company. Focused on Ferry’s “8 Levels of Performance,” the programs are a staple of real estate coaching. Their new group coaching sessions cover various aspects of real estate sales.
Prospecting Bootcamp is a 14-hour program comprised of seven two-hour group coaching sessions, and includes a peer-to-peer collaboration space. It involves independent work pulled from training videos and downloadable resources.
Recruitment Roadmap consists of hour-long sessions each week for ten weeks. Completed over Zoom and through the Tom Ferry video platform, each group coaching program offers a high level of specialization.
Finally, their Fast Track program offers 12 interactive group coaching sessions designed to help new agents build the necessary skills to succeed — like mastering listing presentations and handling objections.
What we love
If you’re looking for the gold standard of real estate coaching, Tom Ferry has the goods to back up the bravado. Because of their many years in the biz, Tom Ferry has a huge base of coaches, which means there are plenty of options to find the program best suited for your specific needs.
Pricing
Tom Ferry’s Prospecting Bootcamp and Fast Track coaching programs cost $999 but can be broken down into three monthly payments. The Recruitment Roadmap group coaching costs $1,499 but can be split into three monthly payments of $500. Consider their free coaching consultation if you want to dip your toes in the water. Check out their customer reviews, where several coaching program alums rave about the program.
Who’s it Best For?
If you thrive in a group setting that allows you to feed off the energy of others, Tom Ferry might be right for you. Their group coaching programs are new and more affordable alternatives to often costly 1:1 coaching fees.
Visit Tom Ferry
3. Tim and Julie Harris
Key Facts
The dynamic duo of real estate coaching, Tim and Julie Harris are a major name in the industry. Under their business, Harris Real Estate Coaching, their programs are divided into three tiers: Premier, Premier Plus, and VIP, all of which rely on a user-friendly online platform.
Pricing
Premier platform costs $197 per month, but a 30-day free trial is available. Premier Plus costs $599 per month, while VIP costs $999 per month. Of course, their wildly successful podcast is a great free resource to tap into, as well as Tim and Julie’s many written contributions to HousingWire.
Who’s it Best For?
If you’re constantly on the go, the ability to access the course from any device is a major asset.
4. Candy Miles-Crocker
Key Facts
Newbies are welcome at Candy Miles Crocker’s program. Known as the “Real Life Realtor,” she’s the brain behind Real Life Real Estate Training. With a variety of courses in her offerings, including a plethora of self-paced online courses, Miles-Crocker gives new agents a leg-up on the rest.
What we love
Miles-Crocker is still an active agent, working with clients to close deals. Her 20+ years of experience practicing in Washington, D.C., Virginia and Maryland have helped her build “systems, strategies and scripts” that she shares with her coaching clients.
Pricing
The CORE Essentials Blueprint program retails for $1,597. Smaller, more specific courses, such as The Buyer Presentation, are priced at $347. While all pricing isn’t listed on her website, Miles-Crocker also offers a free course that includes her 6-point system for growth.
Who’s it Best For?
Miles-Crocker’s courses could be beneficial if you are new to agent life or looking to get your business reorganized. She even has one specifically for your first 30 days as a real estate agent.
5. Ashley Harwood
Key Facts
Boston-based Ashley Harwood inspires introverts with her convincing, heartfelt and high-touch approach to practicing real estate. Her very human, very relatable Move Over Extroverts coaching approach is the perfect antidote for cheerleader-style coaches that urge you to door-knock, chase down divorce leads or become a social media superstar.
What we love
Harwood is a licensed agent coaching agents week-in and week-out at no less than three Keller-Williams offices in the great Boston metro. We love her humanity, inspiring videos, and her latest enterpise — The Quiet Success Club. Inspired by Susan Cain’s New York Times bestseller Quiet, about the power of introverts, Harwood brings together a community of like-minded real estate agents wanting a more client-centric approach to succeeding as an agent.
Pricing
Join The Quiet Success Club for $45 per month (paid monthly) or get two months free when you pay for an annual subscription (for $450). The club is currently offering founding member pricing for $25 per month or $250, but it’s a limited-time offer available only under April 30, 2024. Or get a lifetime membership to Harwood’s suite of courses, called IntrovertU, for a one-time cost of $997.
Who’s it Best For?
Introverts, of course! While you may not count yourself as one, if you read Susan Cain’s book, you may unearth your more introverted traits — like recharging your battery by being alone. Ok, even if you don’t bask in solitude, Harwood promises a calming community where agents can be themselves, be seen, and where they don’t have to be the loudest voice in her mastermind group, purposefully (and quietly) designed to teach successful lead generation and other strategies.
6. Levi Lascsak
If you’re looking to improve your social media game, Levi Lascsak is the YouTube master. The author of Passive Prospecting specializes in helping real estate professionals embrace the video platform, and he does so in jam-packed, 2-day virtual events. Discover how he earned over $4 million in gross commission income as a new agent.
What we love
Lascsak’s social media marketing skills are top-of-the-line. While he may not be part of the traditional world of real estate coaching, Lascak’s ability to relate to younger audiences is an asset that Millennial and Gen Z agents might appreciate.
Pricing
The live, 2-day events are available at a discount for $47. But as you can expect, he’s got endless information available for free on YouTube.
Who’s it best for?
If you’re a digital native looking to pack a bunch of education into a short period, a Lascsak course is particularly beneficial.
7. Jess Lenouvel
Key Facts
Promising to help agents scale from six to seven figures, The Listings Lab founder Jess Lenouvel is the author of More Money, Less Hustle. A strong example of a coach with a significant understanding of social media, Lenouvel hosts vibrant live events that hype up the audience and prepare them to take their career to the next level.
What we Love
Lenouvel emphasizes the significant power of mindset to achieve one’s goals. She understands how quickly the market shifts and emphasizes staying on top of trends to succeed.
Lenouvel’s live events focus on messaging. For those looking to solidify their brand and develop a clear, concise message, her events might be what you need.
8. Buffini & Company
Key Facts
Another giant of the real estate coaching industry, Buffini & Company is one of the largest coaching and training companies in the United States. They have two major coaching programs: The Leadership Coaching program includes three monthly coaching calls, free admission to a 2-day conference, and curriculums and training led by Brian Buffini. There are also bi-monthly coaching sessions and a monthly web series with a live Q&A.
Buffini & Company also performs a REALstrengths profile — an in-depth personality assessment. In the One2One Coaching program, there are two coaching calls per month, a monthly marketing kit, the REALStrengths profile, and as with the SERHANT. program, Buffini features the Buffini Referral Network, allowing participants to send and receive referrals with other agents.
What We Love
Buffini coaches aren’t independent contractors. Instead, they’re full-time employees who go through intense training. Thus far, they’ve conducted 1.7 million coaching calls and more than one million hours of coaching.
Pricing
The Leadership Coaching program costs $1,499 a month. Private coaching, referred to as One2One Coaching, costs $549 per month. Two tiers of Referral Maker courses are available from $45 to $149 each per month.
Who’s it Best For?
Team spirit is the name of the game for Buffini’s Leadership Coaching program. If you’re a team leader looking to improve your coaching skills and assist your team in leveling up, the Leadership Coaching program might be right for you. If you want a more personalized path as a solo agent, the One2One Coaching program may be a better fit.
9. Vanda Martin
Key Facts
A popular name in the real estate coaching industry, Vanda Martin’s VIP Coaching Program follows three components: coaching, content, and community. Martin doesn’t shy away from mistakes – instead, she emphasizes avoiding indecision that puts you behind the pack.
What we love
Positive vibes are plentiful in Martin’s world, and her energy is tangible. Just check out her Instagram videos.
Pricing
Martin’s pricing isn’t listed.
Who’s it best for?
If you’re looking for a female leader who emphasizes loving your job and building habits that will take you to a greater level of success, Martin’s ability to convey those feelings is clear. Just check out the endless testimonials on her website.
9. Tat Londono
Key Facts
Tatiana Londono is the founder and CEO of Londono Realty Group Inc. The author of Real Estate Unfiltered, she offers a variety of programming that ranges from free templates to intensive coaching sessions. The Millionaire Realtor Membership provides weekly input from Londono, while the intensive Millionaire Real Estate Agent Coaching Program focuses on building 12-month objectives using a custom success action plan. It uses live programming and workshops with Londono herself, as well as an exclusive online community and referral network for members.
What we love
Londono’s keen sense of social media and her posts are a masterclass in how to boost your engagement on platforms like TikTok and Instagram. Don’t miss her takes on Taylor Swift’s real estate portfolio.
Londono’s programs specifically target agents who are looking to scale their business. If you’re struggling with lead generation or want to increase the number of views you’re racking up on social media, Londono is a valuable source within the industry.
10. Steve Shull
Key Facts
Steve Shull’s Performance Coaching focuses on using consistent execution to achieve your goals. With options ranging from 1:1 private coaching to small group coaching for 10 to 20 agents, the groups have 30-minute Zoom calls three times a day, but the number of sessions you choose to attend is up to you. Several self-directed courses are also available on the website, focusing on topics ranging from mindset to time blocking.
What we love
If you’re not positive you want to make the investment, Performance Coaching allows a 14-day free trial of daily accountability calls.
Pricing
Small group coaching costs $6,000 a year, and while 1:1 coaching prices aren’t listed online, you should prepare for a hefty price tag.
Who’s it Best For?
If you have a specific area you’re looking to improve upon, Performance Coaching offers coaches with unique areas of expertise, ranging from CRMs to business strategy. Tailoring your program to your greatest areas of weakness can help you become a more well-rounded agent.
11. Aaron Novello
Key Facts
Aaron Novello of Elite Real Estate Coaching has several programs tailor-made for agents looking to hone their craft. A Masterclass in Systems works to teach agents how to scale their real estate business, organize their team, and use programming like Follow Up Boss to manage their business.
The Role Play Mastermind is for agents looking to prepare themselves for tough discussions by working with a role-play partner for 15 to 30 minutes, five days a week. The group coaching option includes a variety of scripts Novello used to close on homes, as well as mindset guides, skill sheets, and expert guidance from experts in the field.
What we love
Novello’s exclusive accountability group allows active members and former coaching clients to share everything from guidance to motivation. If you’re looking to save money, Novello also has a free podcast available on YouTube.
If you struggle with having difficult conversations and are looking for solid templates to guide you, Novello’s Role Play Mastermind is a solid investment. The group coaching option emphasizes taking the educational portion and putting it into practice in the real world rather than just watching videos.
12. Krista Mashore Coaching
Key Facts
Filled with energy and known for popping up in the press, Krista Mashore is the mind behind Unstoppable Agent, her 3-day mastery class. It includes over 15 hours of coaching, group workshops, breakout sessions, and skill-building workshops to provide you with the skills to implement digital marketing successfully into your real estate business.
What we love
A positive attitude counts for a lot, and Mashore’s personality is a key component of the success of her course.
Pricing
Mashore’s accessibility is another one of her program’s best assets. Her 3-day class is currently priced at $47, but pricing occasionally varies.
Who’s it best for?
If you crave energy and enthusiasm, Krista Mashore has the goods. She’s also an expert on working in today’s low-inventory market, which is ideal for someone struggling with the current housing shortage. But she’s also got a good sense of humor, which shines through in her social media presence.
The full picture: The best real estate coaches for 2024
Hiring a top real estate coach goes far beyond just expanding your skills. While growing and educating yourself as you navigate your career is essential, hiring a coach is all about seeking to achieve more. Whether you’re looking to boost lead generation, build a solid personal brand, or make more commission income, having the input of a seasoned expert is a priceless step in the right direction. As you can see through the endless reviews and testimonials on coaches’ websites, agents who want to scale their business and take their profits to a higher level often seek the outside guidance of a coach. While the cost of hiring someone may be significant, the return on investment is equally as monumental.
Real estate coaching programs vary in price significantly. Most cost over $500 per month, with others charging several thousand dollars per month. “Oftentimes, it is the case that you get what you pay for,” said Kyle Scott, President of SERHANT. Ventures.
However, prices can also vary depending on the specific niche of real estate coaching you’re focusing on. The more specificity you’re seeking, the higher the financial investment. Of course, self-led courses are likely to cost much less.
Does your career feel stalled right now? Are you ready to take your career to the next level, but you’re not sure where to start? In a down market, you can channel your time and energy into actively improving your business skills so that you’ll be sufficiently prepared for when the market changes.
“When things pick up again, you’re ready to capture the climbing market,” says Scott. “If that’s the case, then the best time to embrace coaching is now. At the same time, a thriving market presents agents with new challenges, ranging from having to turn away business or being unable to service your existing business in a way you’re proud of,” Scott noted. “In that type of market, a real estate coach can help you determine what kind of junior agent or assistant would serve you best. How do I figure out how to manage my business in a way that I can keep up with the volume?”
Former Secretary of State Mike Pompeo said in a new interview that he’s not ruling out accepting a White House position if former President Donald Trump is reelected in November.
“If I get a chance to serve and think that I can make a difference ... I’m almost certainly going to say yes to that opportunity to try and deliver on behalf of the American people,” he told Fox News, when asked during a interview if he would work for President Trump again.
“I’m confident President Trump will be looking for people who will faithfully execute what it is he asked them to do,” Mr. Pompeo said during the interview, which aired on March 8. “I think as a president, you should always want that from everyone.”
He said that as a former secretary of state, “I certainly wanted my team to do what I was asking them to do and was enormously frustrated when I found that I couldn’t get them to do that.”
Mr. Pompeo, a former U.S. representative from Kansas, served as Central Intelligence Agency (CIA) director in the Trump administration from 2017 to 2018 before he was secretary of state from 2018 to 2021. After he left office, there was speculation that he could mount a Republican presidential bid in 2024, but announced that he wouldn’t be running.
President Trump hasn’t publicly commented about Mr. Pompeo’s remarks.
In 2023, amid speculation that he would make a run for the White House, Mr. Pompeo took a swipe at his former boss, telling Fox News at the time that “the Trump administration spent $6 trillion more than it took in, adding to the deficit.”
“That’s never the right direction for the country,” he said.
In a public appearance last year, Mr. Pompeo also appeared to take a shot at the 45th president by criticizing “celebrity leaders” when urging GOP voters to choose ahead of the 2024 election.
2024 Race
Mr. Pompeo’s interview comes as the former president was named the “presumptive nominee” by the Republican National Committee (RNC) last week after his last major Republican challenger, former South Carolina Gov. Nikki Haley, dropped out of the 2024 race after failing to secure enough delegates. President Trump won 14 out of 15 states on Super Tuesday, with only Vermont—which notably has an open primary—going for Ms. Haley, who served as President Trump’s U.S. ambassador to the United Nations.
On March 8, the RNC held a meeting in Houston during which committee members voted in favor of President Trump’s nomination.
“Congratulations to President Donald J. Trump on his huge primary victory!” the organization said in a statement last week. “I’d also like to congratulate Nikki Haley for running a hard-fought campaign and becoming the first woman to win a Republican presidential contest.”
Earlier this year, the former president criticized the idea of being named the presumptive nominee after reports suggested that the RNC would do so before the Super Tuesday contests and while Ms. Haley was still in the race.
Also on March 8, the RNC voted to name Trump-endorsed officials to head the organization. Michael Whatley, a North Carolina Republican, was elected the party’s new national chairman in a vote in Houston, and Lara Trump, the former president’s daughter-in-law, was voted in as co-chair.
“The RNC is going to be the vanguard of a movement that will work tirelessly every single day to elect our nominee, Donald J. Trump, as the 47th President of the United States,” Mr. Whatley told RNC members in a speech after being elected, replacing former chair Ronna McDaniel. Ms. Trump is expected to focus largely on fundraising and media appearances.
President Trump hasn’t signaled whom he would appoint to various federal agencies if he’s reelected in November. He also hasn’t said who his pick for a running mate would be, but has offered several suggestions in recent interviews.
In various interviews, the former president has mentioned Sen. Tim Scott (R-S.C.), Texas Gov. Greg Abbott, Rep. Elise Stefanik (R-N.Y.), Vivek Ramaswamy, Florida Gov. Ron DeSantis, and South Dakota Gov. Kristi Noem, among others.
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