How a Game Can Move People From Climate Apathy to Action

Nov 08 20:11 2018 Print This Article

Read time: 6 mins

By Juliette N. Rooney-Varga, University of Massachusetts LowellThe latest report from the Intergovernmental Panel on Climate Change (IPCC) has been called a “deafening” alarm and an “ear-splitting wake-up call” about the need for sweeping climate action. But will one more scientific report move countries to dramatically cut emissions?

Evidence, so far, says no. Countless scientific studies have been published since the 1970s on the dangers of climate change, many offering similar projections. And social science research shows that showing people research doesn’t work. So, if more reports and information don’t spark action, what will?

In a recent study led by the University of Massachusetts Lowell Climate Change Initiative, we identified a promising approach: Playing a game called the World Climate Simulation, originally developed by the nonprofit organization Climate Interactive, in which participants play delegates at international climate change negotiations.

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deSmogBlog

DeSmogBlog exists to clear the PR pollution that is clouding the science on climate change. The DeSmogBlog Project began in January 2006 and quickly became the world’s number one source for accurate, fact based information regarding global warming misinformation campaigns. TIME Magazine named DeSmogBlog in its “25 Best Blogs of 2011” list. Articles and stories published by DeSmogBlog Project were reprinted by the New York Times DotEarth, Huffington Post, Daily Kos, ThinkProgress, and Treehugger, to name a few. DeSmogBlog has won the Canadian Public Relation Society’s Leadership in Communication award, and was voted Canada’s “Best Group Blog” by their peers. The DeSmogBlog team is led by Jim Hoggan, founder of James Hoggan & Associates, one of Canada's leading public relations firms. By training a lawyer, by inclination a ski instructor and cyclist, Jim Hoggan believes that integrity and public relations should not be at odds – that a good public reputation generally flows from a record of responsible actions. His client list includes real estate development companies, high tech firms, pharmaceutical, forest industry giants, resorts and academic institutions. He is also a Board Member of the David Suzuki Foundation.

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